We were lucky to catch up with Rene Shapiro recently and have shared our conversation below.
Hi Rene, you’ve got such an interesting story, but before we jump into that, let’s first talk about a topic near and dear to us – generosity. We think success, happiness and wellbeing depends on authentic generosity and empathy and so we’d love to hear about how you become such a generous person – where do you think your generosity comes from?
My generosity stems from a deep-rooted belief in the power of community and the importance of giving back. I believe that we are all interconnected and that supporting one another is essential for creating a better world. My personal experiences, particularly my journey with mental health, have further reinforced this belief. I’ve seen firsthand how acts of kindness and generosity can transform lives, offering hope and support in times of need.
Generosity, for me, is about more than just giving; it’s about creating meaningful connections, inspiring others, and contributing to a larger purpose. It’s an integral part of who I am and how I lead, both personally and professionally.
Thanks, so before we move on maybe you can share a bit more about yourself?
I am proud to oversee a brand that is dedicated to providing high-quality, plant-based products designed to enhance mental and physical well-being. Our product line is meticulously crafted to address a variety of wellness needs, offering natural solutions to common challenges such as stress, anxiety, sleep disturbances, and overall mental health.
Mindset Wellness Products:
CBD Gummies:
Our CBD gummies are one of our most popular offerings. They are available in different formulations, each tailored to specific wellness goals. For instance:
Calm Gummies: These are infused with CBD and other natural ingredients to help promote relaxation and reduce anxiety. They are perfect for unwinding after a long day and supporting a peaceful state of mind.
Sleep Gummies: Designed to improve sleep quality, these gummies combine CBD with sleep-enhancing botanicals like melatonin and chamomile. They help you fall asleep faster and enjoy a restful night’s sleep.
Focus Gummies: Ideal for boosting concentration and mental clarity, our Focus Gummies blend CBD with natural nootropics to enhance cognitive function and productivity.
CBD Tinctures:
Our CBD tinctures offer a versatile and effective way to incorporate CBD into your daily routine. Available in various concentrations, they can be used to address a range of wellness needs:
Mindset Focus Drops: Formulated with a rich blend of full-spectrum CBD, natural terpenes, and ingredients like ginseng and caffeine, these drops help enhance focus and cognitive performance.
Mindset Calm Drops: Infused with calming botanicals such as lavender and linalool, these drops are perfect for managing stress and promoting relaxation.
Mindset Energy Drops: Designed to boost energy levels naturally, these drops combine CBD with invigorating ingredients like green tea extract and B12 vitamins.
CBD Topicals:
Recharge Roll-On: A newer addition to our line, this product is specifically formulated for pain relief and muscle recovery, making it a favorite among fitness enthusiasts.
What Sets Us Apart:
Quality and Transparency: We prioritize the quality and safety of our products by using the highest quality ingredients and adhering to rigorous testing standards. Each product undergoes third-party lab testing to ensure purity, potency, and consistency.
Holistic Approach: Our products are designed to provide holistic wellness solutions. We believe in addressing the root causes of wellness challenges rather than just masking symptoms.
Community and Advocacy: Mental health advocacy is at the core of our mission. We are committed to fostering a supportive community and promoting open conversations about mental health. Through our products and initiatives, we aim to break down the stigma and provide valuable resources for mental well-being.
Upcoming Initiatives:
New Product Launches: We are excited to introduce several new CBD-infused products that cater to specific wellness needs such as stress relief, sleep support, and mood enhancement. These products are formulated with carefully selected botanical ingredients to enhance their efficacy.
Educational Resources and Community Outreach: We are expanding our efforts to provide educational resources and support for mental health. This includes webinars, workshops, and collaborations with mental health professionals to offer valuable insights and tools for managing mental well-being.
Special Events: We have several exciting events lined up, including special wellness events in the Hamptons featuring my co-founder, fitness icon Isaac Boots. Attendees will have the opportunity to sample our products, learn more about mental wellness, and engage with our community.
At Mindset Wellness, our goal is to make a positive impact on the lives of our customers by providing high-quality products and fostering a supportive community. We are passionate about mental health advocacy and dedicated to helping individuals take control of their well-being.
Looking back, what do you think were the three qualities, skills, or areas of knowledge that were most impactful in your journey? What advice do you have for folks who are early in their journey in terms of how they can best develop or improve on these?
Reflecting on my journey with Mindset Wellness, three qualities and skills stand out as particularly impactful: adaptability, resilience, and a commitment to quality. These attributes have been crucial in navigating the complexities of the wellness industry and building a brand that truly makes a difference.
1. Adaptability:
Impact: The wellness and CBD industries are constantly evolving, with new regulations, market trends, and consumer needs emerging regularly. Being adaptable has allowed us to pivot quickly and stay ahead of these changes, ensuring that our products remain relevant and effective.
Advice: For those early in their journey, embrace change and be open to learning. Stay informed about industry trends and be willing to adjust your strategies as needed. Flexibility is key to long-term success. Surround yourself with a team that is also adaptable and willing to grow with the business.
2. Resilience:
Impact: Building a business is never without challenges. From regulatory hurdles to market competition, resilience has helped us persevere through tough times and emerge stronger. It has enabled us to maintain our vision and stay committed to our mission, even when faced with setbacks.
Advice: Cultivate resilience by maintaining a positive mindset and focusing on your long-term goals. Remember that setbacks are part of the journey and can offer valuable learning experiences. Develop a strong support system, whether it’s mentors, colleagues, or loved ones, to help you stay motivated and focused.
3. Commitment to Quality:
Impact: Our unwavering commitment to quality has set Mindset Wellness apart from competitors. By prioritizing high-quality ingredients and rigorous testing, we’ve built trust with our customers and established a reputation for excellence.
Advice: Never compromise on quality. Invest in the best ingredients and processes, and prioritize transparency with your customers. Building a brand on a foundation of quality takes time, but it pays off in customer loyalty and long-term success. Continuously seek feedback and be proactive in improving your products and services.
Developing These Qualities:
Continuous Learning: Stay curious and continuously seek out new knowledge and skills. Attend industry conferences, read extensively, and connect with other professionals in your field.
Mentorship and Networking: Find mentors who can offer guidance and insight based on their own experiences. Build a network of supportive peers who can provide advice, share resources, and offer encouragement.
Mindset and Self-Care: Cultivate a positive mindset and prioritize self-care. Mental and physical well-being are crucial for maintaining the energy and focus needed to navigate the entrepreneurial journey. Practice mindfulness, exercise regularly, and ensure you have a healthy work-life balance.
How can folks who want to work with you connect?
Absolutely, at Mindset Wellness, we are always open to partnering and collaborating with like-minded individuals and organizations who share our passion for mental health and wellness. Collaboration is a key component of our growth and innovation strategy, and we believe that working together with diverse partners can lead to incredible synergies and new opportunities.
Who We’re Looking to Collaborate With:
Health and Wellness Experts:
Description: We are interested in partnering with nutritionists, fitness trainers, mental health professionals, and wellness coaches who can bring their expertise to our product development and community outreach efforts.
How to Connect: If you are a health and wellness expert with innovative ideas and a passion for helping others, we’d love to hear from you. Please reach out to us via our website or email us at hello@mindsetwellness.com.
Influencers and Brand Ambassadors:
Description: Influencers and brand ambassadors who are passionate about mental health, wellness, and holistic living are ideal collaborators. Your authentic voice can help us reach a broader audience and inspire more people to take control of their well-being.
How to Connect: If you are an influencer or brand ambassador interested in promoting wellness and mental health, connect with us on Instagram @shopmindsetwellness or email us directly at hello@mindsetwellness.com.
Non-Profit Organizations and Advocacy Groups:
Description: We seek partnerships with non-profit organizations and advocacy groups focused on mental health, wellness, and community support. Together, we can amplify our impact and provide greater resources to those in need.
How to Connect: If your organization aligns with our mission and you’re interested in partnering on community initiatives or events, please contact us through our website or email hello@mindsetwellness.com.
Retail and Distribution Partners:
Description: Expanding our reach through retail and distribution partnerships is a priority. We are looking for reputable retailers and distributors who are committed to offering high-quality wellness products to their customers.
How to Connect: If you are a retailer or distributor interested in carrying Mindset Wellness products, please visit our website’s partnership page or email us at hello@mindsetwellness.com.
Research and Development Collaborators:
Description: We are eager to collaborate with researchers and scientists who can help us explore new formulations and innovative uses of CBD and other natural ingredients. Your expertise can contribute to the next generation of wellness products.
How to Connect: If you are in the field of research and development and want to collaborate on cutting-edge wellness products, please reach out via our website or hello@mindsetwellness.com.
How to Connect:
We are excited to explore potential collaborations and partnerships that align with our mission of enhancing mental and physical well-being. If you’re interested in partnering with us, please connect through our website www.mindsetwellness.com, follow us on Instagram @shopmindsetwellness, or email us directly at hello@mindsetwellness.com.
Together, we can make a significant impact on the wellness community and help more people choose their mindset and improve their lives. We look forward to hearing from you!
Contact Info:
- Website: mindsetwellness.com
- Instagram: @renedeckershapiro
- Other: @shopmindsetwellness
