Meet Shavonne Potts

We’re excited to introduce you to the always interesting and insightful Shavonne Potts. We hope you’ll enjoy our conversation with Shavonne below.

Shavonne, so great to be with you and I think a lot of folks are going to benefit from hearing your story and lessons and wisdom. Imposter Syndrome is something that we know how words to describe, but it’s something that has held people back forever and so we’re really interested to hear about your story and how you overcame imposter syndrome.

Overcoming imposter syndrome wasn’t a single moment for me — it was a journey of learning to trust myself and my unique path. A defining moment was realizing that success isn’t about following someone else’s blueprint; it’s about creating my own. For so long, I looked at others and thought I needed to replicate their path to find success. But once I understood that I am the blueprint — that my story, my struggles, and my perspective are my superpowers — I stopped second-guessing myself.

That shift allowed me to step into my role as a businesswoman with confidence. Instead of worrying if I was “good enough,” I focused on building something authentic to who I am and how I want to serve. Imposter syndrome thrives when you doubt your worth, but it shrinks when you own your uniqueness. In my case, I came to realize that God already equipped me with everything I need to succeed.

Appreciate the insights and wisdom. Before we dig deeper and ask you about the skills that matter and more, maybe you can tell our readers about yourself?

I’m a personal finance coach, dedicated to helping people, particularly those just starting their financial journey, take control of their money and build lasting, positive habits. The most rewarding part of what I do is witnessing the transformation when clients go from feeling overwhelmed by their finances to becoming confident and empowered in their financial decisions.

What makes my approach unique is that I meet my clients where they are, understanding the real struggles because I’ve been there myself. I believe in offering practical, actionable advice that fits into their everyday lives. It’s not just about the numbers — it’s about developing the mindset and habits that lead to true financial freedom.

I’m also thrilled to announce that this April, I’ll be a featured speaker at a local financial summit, where I’ll be joining an expert insurance agent/financial educator and a business coach who specializes in profitability for entrepreneurs. It’s an exciting opportunity to share my insights and connect with the community on a deeper level. I’m passionate about bringing valuable financial education to individuals at all stages of their journey, and events like this allow me to do that in a meaningful way.

As for what’s next, while I’m not diving into any major changes just yet, I’m always exploring new ways to help people transform their financial futures. I’m committed to continuously evolving to better serve my clients, and I look forward to expanding my impact in 2025 and beyond.

Looking back, what do you think were the three qualities, skills, or areas of knowledge that were most impactful in your journey? What advice do you have for folks who are early in their journey in terms of how they can best develop or improve on these?

Looking back, the three most impactful qualities, skills, and areas of knowledge in my entrepreneurial journey have been:

Resilience – Entrepreneurship is filled with uncertainty and challenges. There were plenty of times when things didn’t go as I had planned, and I had to dig deep to keep going. Resilience helped me navigate setbacks, learn from my mistakes, and keep pushing forward. In business, it’s not about avoiding failure but about how you respond to it. Being resilient has been a game-changer for me.

Time management and discipline – As a solopreneur, I’ve had to juggle multiple roles — everything from coaching to handling the back-end of my business. Managing my time effectively has been essential in staying organized and productive. Developing a disciplined approach to work — creating a structured routine, setting priorities, and avoiding distractions — has been crucial in moving my business forward. For anyone starting out, I recommend developing a strong system that works for you, even if it’s just small habits in the beginning. I know you hear this often and everywhere, but the key is consistency.

Learning to embrace the journey – I’ve learned to appreciate that entrepreneurship isn’t a race — it’s a marathon. Taking the time to enjoy the process of growth and focusing on long-term success has kept me motivated. There’s no “perfect” time to launch or scale; what matters is learning and growing along the way. Recognizing that small, incremental progress can lead to big results helped me avoid burnout and stay grounded in my mission.

For those just starting, my advice would be to focus on building a strong foundation. Don’t feel pressured to have everything figured out right away. Prioritize resilience, time management, and learning from each step of the journey. Trust that each challenge you face will teach you something valuable and bring you closer to your goals.

Looking back over the past 12 months or so, what do you think has been your biggest area of improvement or growth?

In the past 12 months, my biggest area of growth has been building my confidence as a business owner. I’ve always had a passion for helping people with their finances, but for a long time, I struggled with feeling like I wasn’t “qualified enough” or that I didn’t belong in the space I was in. Overcoming those feelings has been a huge breakthrough for me.

I’ve learned that the journey to success doesn’t require perfection; it requires showing up, embracing my own experiences, and trusting that my story and expertise are enough. I’ve realized that my perspective, as well as the lessons I’ve learned along the way, are valuable in helping others. The more I embrace my own story and allow myself to be authentic, the more confidence I’ve gained, and that confidence has helped me make better decisions for my business.

If you’re just starting out and feel the same way, my advice would be to lean into your unique experiences. Trust that your journey—no matter how unconventional it may seem — has value. Stop comparing yourself to others, and focus on what you can bring to the table. Confidence is built through action, and the more you show up, the more you’ll realize how much you’re capable of.

Contact Info:

• Website: https://payhip.com/TheMoneyMagnet
• Instagram: https://www.instagram.com/themoneymagnetcoach/
• Facebook: https://www.facebook.com/themoneymagnetcoach
• Twitter: https://x.com/moneymagntcoach
• Other: https://linktr.ee/themoneymagnetcoach

Image Credits

Photos by Misty Ebel
Graphic by Shavonne Potts