Meet Skye Fassett

Alright – so today we’ve got the honor of introducing you to Skye Fassett. We think you’ll enjoy our conversation, we’ve shared it below.

Skye, so great to have you with us and we want to jump right into a really important question. In recent years, it’s become so clear that we’re living through a time where so many folks are lacking self-confidence and self-esteem. So, we’d love to hear about your journey and how you developed your self-confidence and self-esteem.

I decided when I was just starting out in my photography journey that I would surround myself with people who were better than me. Learning skills they knew, and asking lots of questions. I kept practicing and participating in Print competitions in my state organization and with the Professional Photographers of America. Being around these mentors and friends taught me a lot about photography, and they boosted my self-esteem by having my own tribe that believes in me.
Going out every day and believing in myself has been the biggest hurdle to overcome, but I have found that if I didn’t believe in myself, my clients would also not believe in me or value.
Right now I do Real Estate Photography and every year, I attend the PMRE conference, where I get to recharge after a long year. I learn new skills, help others see their value, and boost them up. This is my tribe; we work most of the time alone so having these people in my life is a way of not being alone in the world. Some of us even talk almost every day; it’s like a family. My family has also been a huge part of building up my self-esteem and confidence that I could have a successful business. i’m always worried that at any time, what I built can disappear and my husband always has my back in telling me I’m doing great and I work hard.

Thanks, so before we move on maybe you can share a bit more about yourself?

As of right now, I’m focused on growing my business and continuing to deliver high-quality real estate media for agents and homeowners alike. I love what I do. Every home has a personality, and it’s my job to capture that in a way that resonates with buyers. I believe a home is more than just a space — it’s where memories are made, and if my images can spark that feeling for someone, then I’ve done my job well.

It means the world to me when sellers say my photos make them want to stay in their home — that tells me I’ve captured its heart. This year, I introduced interactive floor plans, and they’ve become a game changer for my clients. Buyers can explore the layout and click on specific points to view corresponding images, helping them truly understand the flow of the home. It’s easy to use and offers a unique and immersive experience.

My photography journey began 14 years ago, originally focused on portraits. But 7 years ago, I shifted to real estate photography — and it felt like the perfect fit. This type of work matches my personality and interests so much better than portraiture ever did. Growing up, my mom always had her camera with her, and I was fascinated by it. That curiosity eventually led me to enter print competitions, earning merits toward becoming a Master Photographer with the Professional Photographers of America (PPA). I later became a Certified Professional Photographer — both milestones were deeply personal to me. They weren’t just about recognition, but about proving to myself (and others) that I truly knew my craft.

Within my first year of photographing real estate, I knew becoming a licensed drone pilot was the next step. That meant even more education, but I was all in. I think what truly makes my brand stand out is the hard work I put into it every single day. I’m constantly training and mentoring my team to ensure consistency, professionalism, and top-quality results. We’re known for being on time and delivering excellent images that help listings shine.

Skye Fassett Photography isn’t just about pretty pictures — it’s about storytelling, service, and supporting agents with tools that elevate their brand. I’m excited for what’s ahead, and I’m always looking for new ways to serve my clients better.

There is so much advice out there about all the different skills and qualities folks need to develop in order to succeed in today’s highly competitive environment and often it can feel overwhelming. So, if we had to break it down to just the three that matter most, which three skills or qualities would you focus on?

1. Business Education
I’m so grateful I took college courses on how to run a business. That foundation has been absolutely vital. To this day, one of my biggest cheerleaders is my professor, Colin Randolph. He’s always been there to answer questions — whether it’s about business or photography — and hearing him say how proud he is of where I’ve taken my business means the world to me. The truth is, knowing how to run a business is more important than just taking great images. I’ve heard it from so many other photographers too: anyone can be a photographer, but the ones who understand business are the ones who make it sustainable and profitable.

Advice: If you’re early in your journey, don’t skip learning how to manage money, set up systems, market yourself, and deliver great customer service. Your creative talent is valuable — but business knowledge is what turns it into a career.

2. Being True to Myself
I’ve learned that being myself is one of my greatest assets. I like to have fun with my clients, laugh with them, and let my personality shine through. People hire me just as much as they hire my work. Building those relationships has helped me stand out and create repeat business.

Advice: Let your personality come through in your brand. People connect with people — not just portfolios. Being genuine builds trust.

3. Lifelong Learning and Mentorship
Whether it was becoming a Certified Professional Photographer, learning drone photography, or entering print competitions, I’ve never stopped pushing myself to learn more. Surrounding myself with mentors and staying curious has been key to my growth.

Advice: Stay humble, stay hungry. Ask questions, invest in your education, and find people who will support and challenge you to keep getting better.

Who is your ideal client or what sort of characteristics would make someone an ideal client for you?

My ideal client respects me and my time. They’re friendly, communicative, and punctual — just like I am. I truly appreciate working with people who see our partnership as a team effort. I also want my clients to trust me — to know that even if they can’t be at the appointment, I’ll show up and do my absolute best for them. I treat every property with care and attention, because I understand that I’m not just representing my brand, I’m representing theirs too. That kind of trust and mutual respect is what makes working together successful and enjoyable

Contact Info:

Image Credits

The Brink Studio-Jeni B -for my headshot
Skye Fassett Photography- for all other images

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