Meet Tana Newberry

We caught up with the brilliant and insightful Tana Newberry a few weeks ago and have shared our conversation below.

Hi Tana, so excited to talk about all sorts of important topics with you today. The first one we want to jump into is about being the only one in the room – for some that’s being the only person of color or the only non-native English speaker or the only non-MBA, etc Can you talk to us about how you have managed to be successful even when you were the only one in the room that looked like you?

Hey there, I’m Tana Newberry, the International Psychic of nearly two decades- turned Wealth Activator and Luxury Psychic Business Mentor you’ve been hearing about.

I Lead 6 Figure+ Psychic CEOs and Spirit-led Entrepreneurs to Transform Into World-Class Luxury Brands w/ Premium Offers & Unmatched Industry Authority. I also lead the world’s only Mentorship Program and Full-service Brand Agency, helping them become globally recognized industry leaders with high-impact, sold-out offers.

I stand out in a crowd of typical spiritual entrepreneurs. I’m the only one in the room who looks like me—not just in terms of appearance but also in my approach, vision, and ambition. In a field dominated by traditional mindsets and a modest, almost apologetic approach to money and success, I chose to carve my own path. I embraced a bold, unapologetic stance on wealth, luxury, and high-ticket offers, which was initially met with skepticism.

But guess what? It’s the very difference that became my superpower. It’s now where I thrive.

But first I’ll tell you that my psychic abilities manifested after a near death experience in my early twenties. I was a good kid that tried a drug one time, just to become immediately addicted. I spent almost three years in the throes of deep drug abuse and my near death experience was an overdose. As I would leave and return to my body multiple times, the voice of my Great Grandmother would speak to me. “You’re hearing me now to save your life. Wiggle your fingers and toes, and return to your body. It’s not your time, but things are going to be different now.” I won’t go deeply into my story here, but my connection to Spirit and the other side would that day be solidified and was ultimately the reason I got clean and sober.

After changing my life, I decided that the reason this must have happened, the reason I had this gift now, was so that I could help people with it. It gave me purpose. It gave me strength. I was offered my first professional psychic reading gig and started my life’s work.

Yes, I started my business and career like any other psychic reader from the ground up. I had 0 clients, but now I have well over 10,000 paid psychic reading sessions. I wasn’t always “successful.” I just never gave up, stayed divinely driven, and cracked the code for spiritual entrepreneurs to align their calling with earning massive income authentically and creating a powerful global impact!

When I officially pivoted my work and offers away from the spiritual consumer and dedicated myself fully to helping who I really wanted to help (psychics and spiritual entrepreneurs), I looked around at other “business coaches” in the spiritual industry and was sure that the way they were doing things—how they addressed the needs of our community, what they looked like, what they sounded like, and how they were leading—must be the way.

However, after about my first 18 months of being a business mentor in this way, I knew something was missing. I knew what it was. It was growing inside of my heart, my soul, my mindset, and my desires over the entire almost 20-year stretch. It came to a head one day at a women in business event.

At the pajama evening reception the night before, most of the women were in onesies and flannels. I, however, was starting to embody ways to feel extra, abundant, and luxurious. So, naturally, I was in a beige satin pajama set with a sheer robe trimmed in fur—just because I could, just because I wanted to. The ladies decided that the dollar bill props should be thrown all around me in an impromptu video shoot. “Any other takers?” “No,” they said, “Just you!” It was so much fun, making it rain dollar bills and getting great shots. It felt silly, but somehow like a natural match to the current version of playfulness and personality. It just fit me. They all thought so too.

The next day at the event, I would have one of the single most life-changing experiences that have contributed to my current life.

Let’s set the scene: I was deep in meditation, not just any meditation, but one of those sessions where you feel the universe is about to drop some serious wisdom on you. There I was, sitting with my back against the wall, eyes closed. With my intuition, I could tell Spirit wanted to talk about what had happened the night before. Immediately, my knee-jerk response was, “I’m sorry. That was too much.” Instantly, I knew… that was what my guidance wanted to talk to me about. But it wasn’t what I thought.

Since I’m a clairaudient psychic, the kind who can hear messages in the form of words, sentences, and phrases, it came in crystal clear. “We want you to own this money thing, Tana.” My initial response was, “I don’t want to be this anymore if it’s wrong.”Spirit simply answered, “Tana, who do you think gave you this vision?”

A rush of emotions and tears welled up in my body. I knew they were right. That confirmation was all I needed to embrace and share this message fully.

They then showed me a vision so clear it was like a lightning bolt from the universe. I saw my mission laid out in front of me, not just to help psychic reader’s, intuitive healer’s, and spiritual practitioner’s missions survive but to help them thrive and all become seriously wealthy and abundant. This vision was bigger than me—it was a mandate to create a tidal wave of positive change.

This vision was the most beautiful thing I’d ever seen. I saw the soul’s of lightworkers all standing in the pre-existence, the time before our lives (however you believe in it), in a massive gathering looking down at earth. We saw that the world needed us. We fell in love with her. We wanted to heal her– to lift her up, in more ways than one through our work. We wanted to be a part of the love story between her and all of the soul’s who chose to be with her. We connected with the hearts of those who would live there.

Then, I saw how we would help. Spirit showed me us lightworkers standing in our power, overflowing with abundance. I saw us using our gifts and our wealth to serve our clients, their families, and global humanitarian efforts. This wasn’t just about making money; it was about channeling that energy to make a massive impact. It did include money, though. A lot of money. The money would heal.

I knew I had to turn this vision into reality. I had to become a leader. I had to blaze the trail.

To be effective, to be successful in this- I’ve internally had to confront my own fears and doubts. I have wrestled with the fear of being judged and of standing out too much, especially in the spiritual community. There’s a lot of skepticism around combining spirituality with serious wealth and abundance. But instead of letting that shut me down, I let it fuel my fire.

Here’s the deal: embracing your uniqueness isn’t just a path to personal success; it’s how we change the world. My mission is to guide psychic and spiritual entrepreneurs to build a business that’s sustainable, impactful, and unapologetically them—while serving with the highest level of their own leadership. Together, we light up the world and leave a legacy that matters.

Standing out isn’t just a strategy—it’s a revolution. And I’m leading the charge.

Let’s take a small detour – maybe you can share a bit about yourself before we dive back into some of the other questions we had for you?

I’d love to! I’ll begin with a Spoiler Alert: Wealth & Your Psychic Biz Can Vibe Together.

The answer is simple for my clients—transform their businesses into Luxury Brands.

There may be some initial aversion to the idea, but a Luxury Psychic Brand is NOT just about looking fancy (some of my clients don’t look like that at all) or about slapping a heft price tag on the current offers just because—it’s actually a strategic move to flip the typical spiritual business model on its head.

Psychic Readers and spiritual entrepreneurs often think that the answer to becoming successful is to book more readings or sessions. They are constantly in the chase of booking more clients who only buy a lower-ticket item (like a reading or a short session). They have to find more actual sales to make more money, and because that’s really difficult, they earn less. Even if they were to hustle hard (like I did for years before my business boomed), they would experience scarcity, burnout, and limitation.

Now, back to how a luxury brand flips the typical spiritual business model on its head… Think instead of fewer clients who buy a higher priced item. No more having to make 500 sales a year to break 6 figures. And even though you’ll sell fewer high-end offers, making a $10K sale only 20 times makes for a multi-six figure year. It’s so much easier to find the right 20 clients and massively change their life then it is to tell 500 people whatever you can fit in a cheaper one hour session for example. So you earn more.

Funny thing happens, too. Spiritual entrepreneurs can stop doing the most work of their lives and start doing the BEST work of their lives!

My clients stop creating offers from a “what they can clients afford” or “what they think they’ll buy” type of place, and with my help, they step into elevated leadership and start dreaming up these 5-star world-class experiences that channel their unique magic and will rock 20 peoples world this year! Can you see it?

Luxury doesn’t look the same any of us, but it’s the elevated version of who we really are as healers and change makers. I’m loving my luxe level embodiment. It’s a vibe that I can get behind because it’s aligned and feels like play. It’s visual and juicy. It’s ripe with overflow. Some of my clients look like “celebrity psychic”, some are colorful and vibrant, some of their brands are mysterious like the moon. We all have fun with it!

That’s the basic concept. But here’s exactly how we approach the big picture to implement this… The “LUXE Psychic CEO Methodology.” There are 4 Main focuses:

1. Building a Luxury Brand and Business Model

2. Building an Effective Offer Suite with One or More Scalable Luxury Offers

3. Automating Lead Generation, Sales and Delivery

4. Visibility Through PR and Promotions

I offer these solutions in our done-with-you 12-month Mentorship Program called “LUXE Psychic CEO.” This program includes extensive training in all four areas with weekly Q&A Coaching Calls. It also features leadership-activation content that elevates them energetically from small-time business to empire-building, legacy-maker. This program was created so they don’t have to figure it all out or do it all on their own.

However, when a client is ready to build their authority and become a globally recognized spiritual industry leader with a scalable and lucrative brand that stands out as aligned, recognizable, alluring, and attractive to their soul-client, fast… I tell them to buckle up because I’ve got the solution that makes those dreams a reality!

It’s called “The AGENCY.”

Our 12-month, done-for-you program is designed to catapult them to the top.

We include weekly 1-on-1 brand strategy sessions so they can get crystal clear on their business goals with our tailored strategy sessions—strategic growth is the name of the game. We treat them to professionally styled brand photography and video production so they can shine like the star they are. We strategically design the high-ticket and scalable offers that they love so their income matches the impact they want to make. We provide them with high-level website design, copywriting, and management, so their online presence is the pinnacle of luxury and professionalism. We also turn that website into a client magnet that converts like crazy because looking good is just the beginning.

We provide complete, done-for-you brand building and management for the entire year—and it’s a 5-star, world-class experience.

Looking back, what do you think were the three qualities, skills, or areas of knowledge that were most impactful in your journey? What advice do you have for folks who are early in their journey in terms of how they can best develop or improve on these?

Beyond my expertise in my industry, here would be the most heartfelt inspiration I’d give any entrepreneur… While you’re building your business, your wealth, and your success, learn to align your pursuit with:

#1. Your Passions.

#2. Your Intuition to Guide You.

#3. Your Spiritual Purpose.

Yes, we talked a lot about money and fame today, but we also want to make sure our financial success is in harmony with our higher calling (every one of us has one). Often, that higher calling is your legacy.

Someone recently asked me, “As a woman changing the world, what will your legacy be?”

I haven’t mentioned it yet (I have in other interviews)—but it’s actually much bigger than my business. It’s bigger than me and my clients. It’s bigger than my clients and their clients. It’s bigger than our global audiences. My work is not just about business; it’s about creating a legacy of positive changes.

I broke down the changes I wanted to see in the whole world that had nothing to do with my business. Some days, when it needs to, these are what keep me going. I divided what I wanted to do about it with my lifetime into small, timely steps.

This is my current short-term legacy…

One of my most cherished goals is to support 100 Psychic CEOs to their first multi six-figure years by the end of 2025. This isn’t just about the money—it’s about 100X-ing the amount of light work my mission brings to the world through the ripple effect of my clients’ clients. Beyond that, I’m committed to providing multi six-figures of global charitable impacts, especially in causes close to my heart, such as drug rehabilitation access for homeless addicts, safe shelter for homeless children, and support for children rescued from sex trafficking.

Each cause has a special place in my heart. Drug rehabilitation because of my own journey. A desire to help children in need because I have none of my own. And the trafficking victims because many of my loved ones have suffered this kind of abuse. How would you help the world?

Just like in my vision– earning money is sacred, having money is sacred, spending and giving money is sacred, and the whole energetic exchange that is making money through our businesses is sacred. Money is an amplifier, and more good people with money do more good with money.

Make it real. Name how doing business with you supports the massive impact your soul wants to make when it’s embodying its highest good. Let your business become a vehicle for it. Find a way to operate your business in overflow. Align your actions and offers to it. Give yourself permission to make this count. Bring your clients along on your movement. When they do X, you do Y. Let’s do it together. You can start by hopping over to my Instagram @TanaNewberry. I’ve got a link in my bio where you can choose one of the causes I support (the ones I mentioned above), and just for visiting you can choose a cause, and I’ll make a donation on your behalf.

Who is your ideal client or what sort of characteristics would make someone an ideal client for you?

Any spiritual entrepreneur who is overwhelmed by business responsibilities, struggling to stand out in a crowded market, feeling like a small fish in a big pond, burning out from trading time for money, lacking professional branding and recognition, experiencing difficulty reaching a global audience, suspecting they could use a money mindset makeover, or having inconsistent client flow and income—would powerfully benefit from my work.

If you’ve read this far and you are not a spiritual entrepreneur, I hope I’ve added value to your day in some way.

But, if you are, it may mean you’re serious about transforming your spiritual business and embracing a life of abundance, impact, and purpose. My mission is to help you break through the barriers that hold so many spiritual entrepreneurs back and guide you to create a business that is not only successful but also deeply fulfilling and aligned with your higher calling.

Whether you’re just starting or ready to take your business to the next level, I invite you to connect with me and explore how we can work together. Follow me on Instagram @TanaNewberry or send me a friend request on Facebook, where I share insights, tips, and inspiration daily. Visit my website www.TanaNewberry.com to learn more about my programs and offerings, and book a 15-minute “Luxury Psychic Business Assessment Call” to see how we can elevate your psychic or spiritual brand and business.

If you’re ready to become a globally recognized industry leader and build a luxury brand that attracts premium clients, then The AGENCY is your next step. Imagine having a professional team dedicated to your success, handling everything from brand strategy to high-ticket offer design, website management, and PR. It’s time to stop playing small and start living your highest potential.

Let’s create a ripple effect of positive change together. Embrace your uniqueness, harness the power of wealth, and make a lasting impact on the world. Your journey to becoming a Luxury Psychic CEO starts now. Connect, and let’s light up the world, one healer, one visionary, one lightworker at a time. Signing off, now! Warmly, Tana.

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