Meet The Gems Home Collection At Douglas Elliman Real Estate

We’re excited to introduce you to the always interesting and insightful The Gems Home Collection At Douglas Elliman Real Estate. We hope you’ll enjoy our conversation with The Gems Home Collection below.

The Gems Home Collection, so good to have you with us today. We’ve always been impressed with folks who have a very clear sense of purpose and so maybe we can jump right in and talk about how you found your purpose?

For us, uniting as The Gems was all about blending our diverse strengths to create a truly exceptional team. We each bring something distinct that enhances our approach, making us stronger together.

I come from a background in outside sales and development sales, with an American perspective that brings a fresh outlook to our work. Lana, on the other hand, has always been a powerhouse in outside sales, with an incredible grasp of projects across the region. Known as the queen of marketing since I met her 15 years ago, her expertise in online platforms is unmatched. Then, we have Silvia, who has spent 25 years on the developer side, working across a wide range of price points. Her deep network of brokers and dynamic presence make her a priceless asset to the team.

With fluency in English, Spanish, and Russian, we are truly international, equipped to connect with clients from diverse backgrounds and bring a global perspective to our luxury services. Together, we’re more than just a team—we’re a collective of specialized expertise and shared passion, united to provide the highest level of service in the industry

Let’s take a small detour – maybe you can share a bit about yourself before we dive back into some of the other questions we had for you?

Thank you for inviting us to share more about our journey with The Gems Home Collection. Our team—Lana Bell, Rita Collins, and Silvia Lopez de Mesa—came together with the shared vision of providing an unparalleled luxury real estate experience in South Florida.

Each of us brings a unique background to the table. Lana, a marketing powerhouse, has a deep-rooted understanding of the luxury market and knows how to position properties to stand out in a crowded landscape. Her expertise in digital marketing and her reputation as an industry leader have allowed us to maximize exposure for our clients in innovative ways.

Rita’s focus has always been on client relationships. With years of experience in high-end real estate, she has a refined sense of what clients value most. Rita’s dedication to creating lasting relationships with clients, built on trust and transparency, is something we are incredibly proud of and see as a defining feature of our brand.

Silvia rounds out our team with over 25 years of experience on the developer side, having worked across numerous luxury projects in varied price ranges. Her extensive network and unique insights into the development process make her invaluable to clients who seek more than just a transactional experience—they gain a true advisor with deep expertise.

This season, we’re excited to be launching a series of exclusive events, providing clients and industry insiders an immersive experience of our luxury listings. Additionally, we’re expanding into a concierge-level service, offering a suite of lifestyle resources to enhance our clients’ experiences well beyond the transaction.

At The Gems Home Collection, our mission is to set a new standard for luxury service. We’re here to provide not just expertise but a sense of ease and enjoyment that clients will remember long after they’ve settled into their new homes.

Thank you for giving us the platform to share what we do. We look forward to continuing to elevate the South Florida luxury market in the years to come.

If you had to pick three qualities that are most important to develop, which three would you say matter most?

Here are three key qualities and skills that define The Gems Home Collection team:

In-Depth Market Knowledge and Strategic Marketing Expertise
The Gems Home Collection team has extensive knowledge of the South Florida luxury real estate market, from waterfront estates to high-end condominiums. Lana Bell’s deep expertise in digital and strategic marketing allows the team to position properties for maximum visibility and appeal. This skill is essential in capturing the right audience and elevating each property to stand out in a competitive market.

Strong Client-Centric Approach and Relationship Building
Rita Collins brings an exceptional focus on building lasting relationships with clients. Her commitment to providing an unmatched, transparent experience is fundamental to The Gems’ brand. This client-centered approach ensures that each buyer and seller feels valued and understood, creating trust and repeat business that is central to long-term success in luxury real estate.

Comprehensive Development Insight and Industry Connections
With 25 years of experience on the developer side, Silvia Lopez de Mesa offers a unique perspective on the intricacies of property development, from pre-construction through completion. Her extensive network of brokers and industry professionals provides invaluable access and insights, making her an essential asset to clients navigating complex real estate transactions and development opportunities.

Tell us what your ideal client would be like?

Our ideal client is someone who values collaboration, expertise, and a personalized approach to achieving their real estate goals. At The Gems Home Collection, we truly love working with all our clients and appreciate the unique journey each one brings, whether they’re seasoned investors, first-time home buyers, international clients, or sellers. We thrive on helping clients from every background—from individuals and families to new development sales teams and developers—find their perfect property or bring their projects to market successfully.

What we find most fulfilling is working with clients who are open to communication and trust in our extensive knowledge of the South Florida luxury market. Whether they’re looking for an investment property, their dream home, or guidance through the complexities of development, we’re committed to providing the highest level of service. This dedication to understanding each client’s specific needs and creating tailored solutions makes our work truly rewarding.

In the end, our ideal client is someone who shares our passion for excellence and appreciates the commitment, care, and expertise that we bring to every transaction.

Contact Info:

• Youtube: https://www.youtube.com/@LanaBellRealEstate
• Other: https://elliman.com/ritacollins
  https://lanabell.elliman.com
  https://www.elliman.com/silvialopezdemesa