We caught up with the brilliant and insightful Vanessa Campos a few weeks ago and have shared our conversation below.
Vanessa, so great to be with you and I think a lot of folks are going to benefit from hearing your story and lessons and wisdom. Imposter Syndrome is something that we know how words to describe, but it’s something that has held people back forever and so we’re really interested to hear about your story and how you overcame imposter syndrome.
Overcoming imposter syndrome has been a journey, and it’s something I still work on. In the beginning, I found myself questioning if I was “qualified” enough to help others with their books or to be seen as an expert in the publishing world. What helped me push through was recognizing that no one has all the answers or a perfect path, and I didn’t need to be flawless to provide value. I shifted my mindset to focus on the people I was helping, rather than on my own self-doubts.
One key moment was realizing that my unique experiences and insights—especially the lessons I’ve learned from working with high-profile figures like Brian Tracy and Kim Walsh Phillips—set me apart. I started focusing on the results I could deliver for my clients, and each success helped reinforce my confidence. Surrounding myself with a supportive network of fellow entrepreneurs and continuously learning has also helped me realize that everyone experiences self-doubt at times. The important thing is to keep moving forward and let your work speak for itself.
Thanks, so before we move on maybe you can share a bit more about yourself?
I specialize in helping entrepreneurs and business owners turn their expertise into published books that elevate their brands. Through my company, Broad Book Group, we offer a full range of services—from writing and publishing to marketing and selling books in a way that builds on the author’s services and products. What excites me most about my work is seeing how a well-positioned book can not only establish thought leadership but also open doors to new opportunities, whether it’s speaking engagements, business partnerships, or community education. It’s incredibly rewarding to help someone bring their ideas to life in a way that has a lasting impact.
What sets us apart is our hands-on approach and our commitment to amplifying diverse voices in the nonfiction space. We’ve had the pleasure of working with a variety of leaders, including CEOs, founders, and coaches like Brian Tracy, Kim Walsh Phillips, and the Napoleon Hill Foundation. Each project is different, and that’s part of what keeps me passionate about what we do—we’re not just publishing books; we’re building platforms for people to share their stories and expertise.
Right now, we’re focused on expanding our offerings, especially with the launch of new educational programs that guide aspiring authors through the self-publishing process. We’re also continuing to develop custom book marketing strategies that help our clients stand out in a crowded market. Whether someone is writing their first book or looking to grow their business through publishing, I love being part of their journey and helping them achieve their goals.
Looking back, what do you think were the three qualities, skills, or areas of knowledge that were most impactful in your journey? What advice do you have for folks who are early in their journey in terms of how they can best develop or improve on these?
Looking back, I’d say the three most impactful qualities on my journey were resilience, adaptability, and a genuine commitment to lifelong learning.
1. Resilience – Entrepreneurship and publishing are full of highs and lows, and having the ability to keep going despite setbacks has been crucial. When you’re launching something new—whether it’s a business or a book—there will be obstacles and moments of self-doubt. The key is not to let those moments define you. Instead, view every challenge as a learning opportunity. My advice: Don’t be afraid of failure. It’s part of the process. Each setback gets you one step closer to success if you keep moving forward.
2. Adaptability – The publishing industry, like any business, is constantly changing. What worked five years ago won’t necessarily work today, so being adaptable has been vital. I’ve had to pivot my strategies, whether it’s incorporating new marketing tactics or embracing emerging publishing platforms. For anyone starting out, I’d recommend staying open to change and never getting too comfortable with the status quo. Keep an eye on industry trends and be willing to evolve as needed.
3. Lifelong learning – The more you know, the more value you can offer. I’ve always been curious and eager to learn, whether it’s mastering a new marketing strategy or studying the trends that are reshaping the publishing world. My work with high-profile figures like Brian Tracy and the Napoleon Hill Foundation has shown me that even the most successful people never stop learning. To those just starting out, I’d say invest in yourself—read, attend workshops, seek mentorship, and always look for ways to expand your skill set.
Developing these qualities will not only help you build a solid foundation but also prepare you to navigate the inevitable ups and downs of entrepreneurship.
How would you describe your ideal client?
Our ideal client is someone who is passionate about sharing their knowledge and expertise to make an impact, whether that’s an entrepreneur, business owner, or thought leader. What really makes a client stand out for me is when they have a clear vision of how their book fits into their broader goals—whether it’s to grow their business, establish themselves as a thought leader, or create a lasting legacy. They’re driven by more than just the idea of being published; they see their book as a strategic tool for building their brand and expanding their reach.
Another key characteristic is openness to collaboration. Writing and publishing a book is a team effort, and the best outcomes happen when the client is willing to trust the process, embrace new ideas, and work closely with us to refine their vision. I love working with clients who are not only passionate but also willing to put in the effort to make their book the best it can be.
Finally, an ideal client for me is someone who understands the long game. Publishing a book is just the beginning—it’s the foundation for future opportunities like speaking engagements, media appearances, or business growth. I’m always excited to work with clients who are thinking about how their book fits into their overall brand strategy and are committed to leveraging it for the long-term.
Contact Info:
- Website: https://www.broadbookgroup.com
- Instagram: @broadbookgroup
- Linkedin: https://www.linkedin.com/in/vanessalcampos/
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