We’re excited to introduce you to the always interesting and insightful Jonae Bond. We hope you’ll enjoy our conversation with Jonae below.
Jonae , so happy to have you with us today. You are such a creative person, but have you ever head any sort of creativity block along the way? If so, can you talk to us about how you overcame or beat it?
In my experience, I believe no one fully overcomes creative blocks; it’s a common challenge for every creative individual. These blocks are part of the creative process, and what matters most is how we navigate through them. I’ve learned that constantly being in ‘work and creativity mode’ can lead to burnout and a depletion of ideas.
To counteract this, I prioritize taking meaningful breaks. For me, this involves engaging in activities that allow my mind to rest and wander, such as watching movies, listening to music, going bowling, or spending time with friends and family. These activities help refresh my perspective and often lead to unexpected bursts of inspiration. I’ve found that stepping back and giving myself space not only eases the pressure but also enriches my creativity once I return to work. It’s about striking a balance between productive work periods and rejuvenating breaks, ensuring a sustainable and enjoyable creative process.
I always remind myself that having a creative block doesn’t mean the end of creativity; it’s just a pause. Giving yourself grace and understanding that creativity flows in cycles is crucial for long-term creative success.
Thanks for sharing that. So, before we get any further into our conversation, can you tell our readers a bit about yourself and what you’re working on?
My name is Jonae Bond, a creative professional based in Toronto, Canada. My career is a vibrant tapestry of brand design, photography, videography, website design, and creative direction.
In late 2021, I realized the potential of synergizing my talents in branding, marketing, and photography, leading to a pivotal moment in my career. This realization culminated in the rebranding of my endeavors in 2022 and the birth of Truly Elevated Agency Inc. My journey has been marked by collaborations with a myriad of small businesses and large corporations worldwide, assisting them in achieving their branding and marketing goals.
What sets Truly Elevated Agency Inc apart is its role as a centralized platform, offering comprehensive branding and marketing services. This one-stop solution spares business owners and entrepreneurs the hassle of coordinating with multiple professionals for their varied branding or marketing needs. My mission is to empower businesses to develop meaningful brands that resonate and endure. I strive to help clients distinguish themselves in their industries through innovative branding strategies, captivating visuals, and strategic marketing tactics. My commitment is not just to enhance brands but to leave a lasting impact.
Looking ahead, there are exciting developments in the works for Truly Elevated Agency Inc. I am constantly exploring new ways to innovate and expand my services to cater to the evolving needs of my clients.
If you had to pick three qualities that are most important to develop, which three would you say matter most?
First is adaptability. The landscape of business, especially in the creative industry, is constantly evolving. Being able to pivot and embrace change, whether it’s new technology, market trends, or client needs, has been vital for staying relevant and successful. For those starting out, I recommend cultivating a mindset that welcomes change and challenges. You can’t be resistant to change. This can be developed through continuous learning and being open to new experiences.
Secondly, having a profound understanding of my field, encompassing brand design, photography, and marketing, has been a cornerstone of my success thus far. This depth of knowledge didn’t come overnight. It was built through dedicated study, hands-on experience, and a pursuit of improvement. For newcomers, I highly suggest investing time in mastering your craft. This might mean formal education, self-teaching, or learning from mentors. Always remember that expertise is a powerful differentiator in a crowded market.
Lastly, networking skills have played a significant role. Building relationships with other professionals, clients, and mentors has opened doors to opportunities and provided invaluable insights and support. Networking isn’t just about attending events; it’s about genuinely engaging with others and building mutually beneficial relationships. For those early in their journey, I suggest starting to build your network early. Attend industry events, participate in online forums, and don’t hesitate to reach out to individuals you admire. Networking is a two-way street, so think about how you can also add value to others.
What has been your biggest area of growth or improvement in the past 12 months?
In the past 12 months, the most significant area of growth for me has been in product photography and videography. As a completely self-taught photographer and videographer, this journey began in the middle of 2022 when I decided to expand my skills beyond brand design. I picked up my camera with the idea of exploring how to capture products in a visually appealing way.
This decision was fueled by my work in designing brand identities, which often includes creating product label designs. I realized that being able to offer high-quality product photography and videography would be a tremendous value-add for my clients. It meant providing a more comprehensive service, enabling them to get both design and visual content from a single source.
Learning product photography and videography from scratch was challenging yet incredibly rewarding. I spent countless hours experimenting with lighting, angles, and composition to understand what makes a product stand out visually. It was a process of trial and error, but each session brought new insights and improvements.
Now, I can confidently say that my proficiency in these areas has significantly enhanced the services I offer at Truly Elevated Agency Inc. Not only can I design a brand’s identity, but I can also bring it to life through compelling visual storytelling. This dual expertise allows me to help clients showcase their products in the most attractive and marketable way possible, ultimately contributing to their brand’s success.
Contact Info:
- Website: www.trulyelevatedagency.com
- Instagram: https://www.instagram.com/trulyelevatedagency/?igshid=YmMyMTA2M2Y%3D
- Youtube: https://www.youtube.com/channel/UCrzR6fUq-t5fxQjKNCvq_7w
Image Credits
Brand Identity Design: Truly Elevated Agency Inc Product Photography: Truly Elevated Agency Inc Graphic Design: Truly Elevated Agency Inc
