We recently connected with Robert and Robin Sanzi and have shared our conversation below.
Hi Robert and Robin , appreciate you sitting with us today to share your wisdom with our readers. So, let’s start with resilience – where do you get your resilience from?
Along this journey of ours we have had many no’s from prospective buyers and many doors closed in our faces. But we’ve kept going because we have a great deal of people whom love our products and the results it gives their hair and body. This has helped us build our resiliency and fueled our drive over the past 15 years. As creators in a crowded marketplace we are always looking for believers. Believers in Us, our passion, our products and our desire to continue to deliver high performance Organic and Vegan hair and beauty products. Good for you and especially good for our environment and our health. We have 2 driving forces, 1 never give up, 2 failure is not an option.
Thanks, so before we move on maybe you can share a bit more about yourself?
Rob, 4th generation hairstylist, uses our products daily in our salon on various hair types, textures a ethnicities . We are constantly using our products and get to see first hand how the products perform in the salon environment so we constantly see transformations with customers hair, everything from healing dry damaged over processed hair to introducing them to non harmful ingredients while they are undergoing treatments for various medical conditions that impact their hair.
This year We have begun working with TLK Fusion (award winning sales and marketing company) for market fit and leading our national sales rollout so people everywhere can experience the benefits of our products both hair wise as well as health wise.
If you had to pick three qualities that are most important to develop, which three would you say matter most?
Well…
#1 you can’t rule out genetics, when a 4th generation hairstylist is onboard the project, lol. Rob after trying his hand at engineering classes in college for 2 years he soon realized physics was a weeding class for him and he needed to move on. So, He decided to give beauty school a try and boy did that pay off in a big way. (Thank you to the generations of family stylists that came before us.)
#2 working as an educator and platform artist for Paul Mitchell and ABBA products as a young stylist plus competing and WINNING Pennsylvanias haircutting championships 3 years in a row for male and female precision cutting really helped lay the foundation of product knowledge and helped immensely when helping formulate while working closely with our labs.
#3 Robin, (Rob’s wife and Co-Founder) they say behind every good man is a great woman.! How True!
Robin’s experience in Modeling and esthetics paved the groundwork for her idea.
Her vision and ability to spot market trends she saw that we needed to create our own brand of products that not only performed at a very high salon level but they also had to be good for you and our world.
Thus the beginning of Zi Sanzi PerformanceOrganics our high performance organic vegan sulfate paraben gluten free brand was born.
How can folks who want to work with you connect?
In the crowded beauty space we’ve realized on our journey that advertising and marketing are key components. Proper capitalization and funding with the right strategic partner will help propel us to the next level.
So we are always looking for our next strategic partner alliance that knows and understands how much we’ve put into this project to date and what the next steps will involve funding wise for our future.
A true strategic partner knows what’s involved, what’s at stake, and what next level funding requires and leads to. In a 750 Billion Dollar Global Industry.
With a brand such as Zi Sanzi PerformanceOrganics our market fit and green space category have always been leading the way forward to better, healthier, sexier hair care that’s good for you and our environment.
Contact Info:
- Website: www.zisanziperformanceorganics.com
- Instagram: https://www.instagram.com/ZiSanziPerformanceOrganics
- Facebook: https://www.facebook.com/ZiSanziPerformanceOrganics
- Other: TikTok http://www.tiktok.com/@sanziperformanceorganics
Image Credits
The Vegan Beauty Awards Bob Williams Photography April Singleton Photography