Meet Sierra Rainge

We recently connected with Sierra Rainge and have shared our conversation below.

Sierra , first a big thank you for taking the time to share your thoughts and insights with us today. I’m sure many of our readers will benefit from your wisdom, and one of the areas where we think your insight might be most helpful is related to imposter syndrome. Imposter syndrome is holding so many people back from reaching their true and highest potential and so we’d love to hear about your journey and how you overcame imposter syndrome.
Imposter syndrome is the lingering lie that whispers doubt to you when you make strides to elevate, change, transform or abandon your comfort zone. It’s like an intrinsic saboteur that attempts to keep you safe from failure and disappointment, but in reality all it does it keep you small. In order to combat any challenge, I believe that best tactic is to strike it at its root. So, what is the root of imposter syndrome? It’s the idea or limiting belief that you aren’t good enough, you aren’t worthy enough and you aren’t deserving enough for good things to happen to you. These ideas are the seeds that our fears, insecurrities and feelings of inadequacy plant within us. These seeds are often watered by the whispers of doubt and they become the weeds that sprout forth as we attempt to embrace growth in any area of our lives. Imposter syndrome tells us that we are not as good as others believe we are; and it’s only a matter of time before the world outside of us discovers all the insecurities that we harbor within us. I overcame imposter syndrome when I gave myself permission to be a work in progress. When I learned to love myself fully without the need to feel perfected in everything that I produced. I became more comfortable with just showing up and being my authentic self and I stopped attaching my worth to the amount of work I could get done, the amount of accomplishments I could achieve; I stopped glamorizing hustle culture and realized that burn out was not a badge of honor, it was a clarion call to save myself from self betrayal disguised as ambition. When I learned and embraced my true self, I felt less compelled to judge myself or be overly critical of myself. I started to show up as my best self and I welcomed the reality that my best would not always be the same…and I was ok with that. I accepted the truth of who I am, and I recognized that fear, imposter syndrome, feelings of unworthiness and self doubt were all seeds of untruth. You can’t trust your fears. Fear is a Liar.

Let’s take a small detour – maybe you can share a bit about yourself before we dive back into some of the other questions we had for you?
As the Ceo of a full service book and brand incuabtor, I get to work with highly sucessful CEO’s, leaders, founders, authors coaches and speakers who have compelling messages that are catalyst for transformation and growth. I have the privilege of helping them to turn their personal stories, brillaince and expertise into business and brand assets. As we preapre for the new year, we are gearing up to celebrate 100 bestselling authors in a multi city tour where we will feature our Limitless 100 bestelling authors and their powerful stories coupled with practical success strategies from their respective areas of expertise. As a indie non-traditional publisher, my company creates for authors to amplify their voices and benefit from book distribution, brand awareness and business revenue acquisition as a result of using their books as a purpose driven foundation to launch influential brands and income producing services and products.

If you had to pick three qualities that are most important to develop, which three would you say matter most?
Looking back, the three most profound qualities that have contributed the most to my success are resilience, optimism and vision. Having to navigate the rough terrain that accompanied being raised in poverty; pursuing success came with many challenges along the way. Whether it was getting through college as a young mother, managing my resources to put myslef through school, healing from childhood inner wounds in order to break toxic ccycles that would limit my aptitide for success or even being bold enough to launch a business and believing that I could build a life around my God-given gifts and talents… being able to consistently overcome adversity has been a super power. When you are going gainst the grain, you are likely to feel the resistance and turbulence that comes with elevating in your life. Facing opposition with optimism and believing that I had what was necessary to get through any challenge that I was up against helped me tremendously. I always believed that I could win, and as I result, I kept winning. I had a vision that relfected possibility in my life. My perception has been the optics of my success; since I can see myself winning, I create that outcome in my mind, and because I hold the belief of victory, my behavior then aligns with my beliefs. I don’t see failure and I don’t buy into the belief of loss. I don’t believe that I can lose, if as a result of the perceived loss, I learned something. Learning is what creates the stepping stone that brings us closer to our next level.

As we end our chat, is there a book you can leave people with that’s been meaningful to you and your development?
My all time favorite book that has been the most impactful tool in my perosnal development in the Bible. It is the most incredible book of wisdom that I’ve been able to get my hands on. Whether I’m searching for inspiration, insight on business and wealth principles, or encouargement to get through an obstacle; the bible has so many resourceful messages that sustain me. One of my favorites is Mathew 6:33. This is a scripture that my father sends me often. He’s always reminding me that true success is rooted in prupose. This scripture affirms that if we seek first the kingdom, all other things will be added unto us. Meaning, when we put purpose before profit and we work to make an impact over income, wealth and the. other desire of our hearts will come to us as a result of that. This scripture reminds me to put my goals into perspective and to prioritize the things that are most important to me. Whenever I need insight on business, wisdom or prosperity, I study the book of Proverbs. One of my favorite proverbs that has helped me in life and business is “Proverbs 27:17 Iron sharpens Iron, and one person sharpens another.” This proverb compels me to evaluate my relationships to assess if they are helping me to grow or keeping me stagnant. I don’t believe in cutting people off because we are all learning and growing at our own pace; however, I often assess my areas of growth to determine the relationships necessary to help nurture whatver process I am navigating at that time. As a growth enthusiast, I am always focused on improvement and I need people around me who can foster that. Our relationships are the intimate resources that can propel us towards massive success or derail us from it.

Contact Info:

  • Website: www.sierrarainge.com
  • Instagram: @sierrarainge.com
  • Facebook: Sierra Rainge Jones
  • Linkedin: Sierra Rainge Jones
  • Twitter: @bookboss
  • Youtube: Sierra Rainge Jones

Image Credits
Joyanne Panton

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