We’re looking forward to introducing you to Anna Dubinskaya. Check out our conversation below.
Anna, it’s always a pleasure to learn from you and your journey. Let’s start with a bit of a warmup: What’s more important to you—intelligence, energy, or integrity?
Energy. It’s the foundation for everything else. With the right energy, you stay motivated, you show up as your best self and you attract the right people and opportunities. Intelligence and integrity matter, but without energy, you can’t use either to their full potential. Energy fuels your drive, your mood, your intentions, and the way you move through life.
Can you briefly introduce yourself and share what makes you or your brand unique?
Hi! I’m Anna, the creator behind Heavenly Desserts- a brand inspired by vintage, Parisian style charm with a touch of teddy bear sweetness. I specialize in elegant, handcrafted desserts that feel nostalgic, feminine, and thoughtfully made. What makes my brand unique is the attention to detail: the bows, the textures, the soft colors, and the little finishing touches that make every order feel personal and special.
I started this journey because i have always loved creating things that represent art in some way and that make people feel joy, comfort, and celebration. Now I’m working on growing my brand, refining my aesthetic, and continue to bring that dreamy, vintage bake-shop feel to every treat i make.
Thanks for sharing that. Would love to go back in time and hear about how your past might have impacted who you are today. What did you believe about yourself as a child that you no longer believe?
As a kid, i thought i has to have it all figured out and be ‘good’ at everything to matter. I worried that if i made mistakes, i wasn’t enough. I was definitely a very different version of myself back then. Now i know its okay to stumble, experiment, and learn as i go and I’m still enough no matter what.
If you could say one kind thing to your younger self, what would it be?
I’d tell my younger self that its okay not to have it all figured out. Everyone has their own timeline and you don’t need to rush. You’re enough exactly as you are, and the mistakes you make don’t define you. They’re just part of growing into the person you’re meant to be. As the years go by i truly always live by this statement.
I think our readers would appreciate hearing more about your values and what you think matters in life and career, etc. So our next question is along those lines. Is the public version of you the real you?
Yes, absolutely. I would say the public version of me is the real me. I’m a naturally optimistic person, very positive, and I’d describe myself as leaning a bit more toward extroverted. Over the course of my career, I have definitely grown into one clear version of myself. of course, there are personal things behind the scenes that i don’t share, but 90% of the time, what you see publicly is genuinely who I am. That includes my character, my personality, and my personal traits. Everything I show through my brand is an extension of. It’s me at my core.
Thank you so much for all of your openness so far. Maybe we can close with a future oriented question. If you retired tomorrow, what would your customers miss most?
If I retired tomorrow, I think my customers would genuinely miss the way I show up for them. I always bring my A game and pour my absolute best into bringing their vision to life. Down to the smallest detail. I’m intentional about everything I create and I care about making every order feel personal, special, and exactly how they imagined it. Even though I’m not my own customer, I know the experience, the consistency, and the passion I put into my work isn’t something you can easily replace. That’s what they’d miss most, the quality, the heart, the energy I bring every single time.
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