Veronica Camacho shared their story and experiences with us recently and you can find our conversation below.
Veronica, a huge thanks to you for investing the time to share your wisdom with those who are seeking it. We think it’s so important for us to share stories with our neighbors, friends and community because knowledge multiples when we share with each other. Let’s jump in: What are you being called to do now, that you may have been afraid of before?
What I’m being called to do right now is step fully into becoming the best personal trainer I can be. If you had told me five years ago that this would be my path, I never would have believed you. Back then, the thought of taking on this venture terrified me—what if I failed, what if I let people down, or even let myself down?
But my years as a stylist actually gave me the foundation to embrace this new business. In fashion, my role has always been about more than clothes—it’s about making people feel comfortable, confident, and beautiful in their own skin. That experience taught me the power of presence, of listening, and of guiding someone toward the best version of themselves.
Now, as a trainer, I carry those same skills into the fitness world. I’ve realized that my work is not just about shaping bodies, but uplifting people—helping them feel strong, look good, and radiate confidence. And that brings me true joy. When your work brings you joy, failure becomes harder to define, because every step is part of the journey.
I’ve also embraced humility in this process. I don’t need to know everything, nor do I want to. Training, like styling, is a give-and-take—a beautiful exchange where I teach, but also learn from my clients. That balance of teaching, learning, and serving makes this new venture not just a career, but a calling I’m proud to step into.
Can you briefly introduce yourself and share what makes you or your brand unique?
Hello, I’m Veronica Camacho—a New York–based fashion stylist with more than 25 years of experience in the industry. My career has taken me from the energy of New York to the glamour of Miami and beyond, styling everything from celebrities and global brands to advertising campaigns, editorials, and commercials. It’s been an extraordinary journey, and I feel both proud and blessed to have built a career rooted in helping people look and feel their absolute best.
What makes my work unique is that for me, fashion has never been just about clothes—it’s about transformation. It’s about creating a moment where someone feels seen, powerful, and confident in their own skin. That philosophy has carried into my latest venture, which ties together my love of style and my passion for wellness. Alongside my fashion career, I’ve built a fitness and personal training brand that focuses on confidence from the inside out.
I like to think of my brand as a holistic expression of beauty and strength—helping people not only wear their confidence but live it. Whether I’m styling a client for a red carpet, a photoshoot, or working with someone one-on-one in fitness, the mission is the same: to empower, to inspire, and to remind people that they are capable of becoming their most radiant selves.
Amazing, so let’s take a moment to go back in time. Who taught you the most about work?
The people who taught me the most about work weren’t always the ones giving me praise—they were often the ones who showed me exactly how not to treat others. When I started out at 23 as an assistant stylist, I had the privilege of working alongside big-name stylists, directors, photographers, and celebrities. I observed everything—how they spoke to people, how they treated their assistants, how they handled pressure.
What I learned very quickly was that assistants are the glue that holds everything together. Sometimes, they know more than the lead. They’re the ones running to make deadlines, double-checking the details, making sure nothing falls apart. And yet, I often saw them dismissed, spoken down to, or treated as if their work didn’t matter.
That experience shaped me. I promised myself that when I stepped into a leadership role, I would never treat people that way. I would show gratitude, engage in conversation, and build trust. Because without trust, you risk your whole job unraveling. More importantly, there’s always room for kindness—even in high-pressure, high-fashion environments. That’s been one of the greatest lessons of my career: that true leadership is built on respect.
If you could say one kind thing to your younger self, what would it be?
If I could say one kind thing to my younger self, it would be: I love you, and I see you. Those two phrases would have changed everything for me. If I had truly heard those words growing up, I think some of the struggles, the self-doubt, even the moments of feeling like a victim, might not have taken such a hold.
I believe it’s incredibly important for children—and even adults—to feel seen for who they are and loved for exactly who they are becoming. To be reminded that their dreams are valid, that if they want to be an astronaut, a dancer, or anything at all, they can. That simple recognition of being loved and seen gives people the courage to grow into their fullest selves.
It’s something I carry into my work today, whether in fashion or fitness. I want every client, every person I touch, to feel that acknowledgment—that they are visible, they are valued, and they are capable of more than they imagine.
Alright, so if you are open to it, let’s explore some philosophical questions that touch on your values and worldview. Is the public version of you the real you?
I’d say about 85% of the public version of me is the real me. What you see—my energy, my passion, my style, my commitment to my work—is genuinely who I am. But there’s about 15% that I keep just for myself. I think everyone needs a small, sacred space of anonymity, a part of you that isn’t on display.
For me, that private space is like a cocoon—a place I can retreat to, recharge, and protect the parts of myself that feel like home. Whether that’s ‘right’ or ‘wrong,’ I’m not sure, but it works for me. It’s an act of self-respect, and it allows me to show up fully in the 85% you do see. That balance helps me stay authentic without burning out.
Okay, so before we go, let’s tackle one more area. Could you give everything your best, even if no one ever praised you for it?
Absolutely—and without question. That’s how I was raised. Growing up, my mom didn’t really have the time or the space to praise every project I finished or every challenge I conquered. I never heard, ‘I’m so proud of you, mija.’ There wasn’t that external affirmation, so I had to learn how to give it to myself.
Over time, I built the habit of celebrating my own wins, even if no one else noticed. I’d tell myself, ‘Damn girl, you did it,’ or ‘That was a fantastic routine,’ or ‘You nailed that interview.’ That self-praise became my fuel. It gave me the strength to believe in myself when no one else did.
That resilience has carried me through fashion, fitness, and life itself. Praise is beautiful when it comes, but I don’t depend on it. My drive comes from knowing I gave my best, regardless of who’s watching.
Contact Info:
- Website: www. veronicacamacho.com
- Instagram: @veronicacamacho
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