We think this is an essential question because so often there is a disconnect between what matters to us and what the world thinks. We hope these conversations help more people open up about what truly matters to them – regardless of how visible it might be on the outside.
Anthony Feyer
My work documents subcultures, most of them hidden or misunderstood. Apart from the artwork , relationships are established that aren’t necessarily evident in the finished work. Those relationships, some of which have endured for decades, are very special and rewarding. An example would be the special bond I had with a community of Appalachian snake handlers in West Virginia. Read more>>
Kimberly DeShields-Spencer
What I’m most proud of building isn’t visible to the world. It’s not the businesses I run, the brands I’ve developed, or the accolades that come with hard work. Those things are seen and celebrated, but what I’m most proud of exists quietly in the spaces where most people don’t look. Read more>>
Tyson Pete
If I’m keeping it a hundred… It’s the house I built inside myself when nobody was clapping. The discipline, the forgiveness, the backbone. The way I taught my own heart how to stand up straight after years of bending. People see the books, the brand, the movement. Read more>>
Julius Sanchez
What Im most proud of building that nobody sees is myself becoming a better version than i was in the late 2024 into the beginning of 2025; that and my resilience to keep pressing onward to becoming everything i said i was going to do and be. Read more>>
Jorge Radillo
Honestly, I’d say it’s the perseverance it’s taken to build my business from the ground up—especially in the distilled spirits industry, which is incredibly competitive. There’ve been plenty of challenges, and more than a few rejections along the way. People have told me flat-out that a small business like mine wouldn’t survive in this space. Read more>>
Tara Deal
Honestly, I’m most proud of the energy I built behind my brand ‘That Libra Chic’ — the part nobody really sees. Everyone sees the memes and the pretty posts, but behind it all is so much intention, balance, and Libra magic. I started it from nothing and just followed my intuition and somehow it grew into this whole community that feels like home for Libras. Read more>>
Rose Shotz
I’ve been building a world, a community, not just a brand that speaks to people’s dignity, softness, and identity. The part that nobody sees is the hours spent researching, moodboarding, and reflecting on how to make someone feel seen in front of my lens. That emotional infrastructure is invisible, but it’s the reason my portraits feel like memories instead of just photos. Read more>>
King ROSS
What I’m most proud of building right now that no one else see is my relationship with God, definitely! It has nothing to do with any church, any religion nor any religious texts… It’s all about going within. And if it sounds spiritual, that’s because it is. Read more>>
